Comment on my youtube channel beneath the John Lewis re-edit I did replacing Where Love Lives with Hardfloor’s Acperience
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2025 has been a very odd year.
People who almost certainly experienced house through the lens of The Hitman and Her trying to take ownership of house because of a shit John Lewis advert?
Roll on 2026
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Made me think of this chap. He clearly owns ‘hip hop’. All that pontificating, flipping the sleeve over, pointing and nodding.
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Jesus H Corbett 
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The main character in my novel has a touch of this about him…
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This whole thing where 50 year old men records videos of themselves listening to records (and sometimes waving they’re hands or looking at a sleeve) from their youth often at a home DJ setup is perhaps the most boring thing that has ever happened to the music i like. Stop it!
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I was told that I need to do it for my instagram where I just share a picture of the record and a one minute clip “to gain traction” and I am self-aware enough to know that not a soul wants a video of me doing much of anything, so I won’t be doing that. I find it incredibly cringe.
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It’s the whole thing of having a microphone involved that really gets to me. I feel embarrassed for them.
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They think it’s giving “Look at my Underground Resistance Promo. I know ball!”.
The reality is it’s giving straight up “twat!”.
Some of them are getting over a million views and likes though, so what do I know.
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Cheers babes
And while drinking a cup of tea 
Not yet. Will be a while before it’s officially published, if at all.
But Friday is the day I go public with my, er, artisinal promotional run. I’ll post a link to a half-price friends and family deal if anyone’s interested.
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I obviously don’t know either, my instagram isn’t exactly a success story even though i post better records than those losers. It’s just what people do for likes.
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I was told recently that if I wanted to succeed, I needed to take a local DJ (that I absolutely despise) as an example of how to get traction on socials. I said, "I’ve been doing this for over 30 years, what makes you think I wanted to “succeed” lol.
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I could insert any one of 30 vacuous Sydney DJ cunts into that scenario and still guess who you are referring to correctly. (wipes exasperated sweat with “Tune” towel).
@Moodynann - that guy in the hip hop clip you posted triggers my disdain of white dudes (and it’s always a white dude) who both gatekeep and also think they “own” black music culture.
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I’ve tried several times to unpack this and have now given up. There’s too much wrong with it, and I don’t mean AI thinking our Lads were sent to fight in bowler hats.
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Rampling Marching Band set?
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Lest E Forget?
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